More than any “Boutique” cigar factory that I know of Oveja Negra and their BLTC/BWS brands have taken on the personality of its owners and founders James and Angela Brown.  “I wanted the brand to be edgy and a bit dark, but in an elegant way,” James explains. “It was important for each cigar to have its own personality and feel. I let the cigars tell a story, and the branding grows out of that. I do all of the artwork for our brands, so each one is a personal expression for me.”